Gerovital got their new product packaging by running a design contest:
Create a striking label and packet design for Prostate supplement - Super Prostabeta
Check out Gerovital's Product packaging contest…
Food & Drink
Makes and sells Prostate food supplement to males mostly aged 55+ and in particular 70+.
What's your vision?
We are Looking for a world-class striking design for a Prostate supplement for maturer men that gets noticed, is Dynamic, high res, clean sharp detailed that also looks classy, conveying an idea of powerful natural ingredients that offer effective protection and gets re ordered Also needs to look good in OTP adverts and dynamic email shots/landing pages etc Although it’s a prostate supplement Due to legislation the word prostate is only implied in the word Prosta and used directly within /next to a group of icons. We envisage the label on the bottles using the following text/layout though this is not set in stone so flexibility is permitted The box that contains the bottle will have more room/space so a little more text will be supplied once the design is established. The bottle itself will be clear / transparent. Can add any window dressing stuff like e.g GMP- good manufacturing symbol, Voted #1 , Drs Choice etc etc Also the main ingredient Phytopin has its own logo which can be copied here http://www.dolcas-biotech.com/pdf/phytopin.pdf e.g Contains [logo] In terms of design ideas we’ve included some examples of competitor products which show the level of quality we would want at a very minimum and would hope to better. On our current (decade old) Prostabeta product – which is a fairly basis design- we like the lighting strike in the sense it conveys – perhaps sublimely- a sense of POWER of the product and our rampage product looks good on the shelf but we would like something on a whole better level than these two for Super Prostabeta which has been fully upgraded ingredients wise to the most effective formula possible. We have attached a Prostabeta logo which we want to use but the word Super needs to be added at the front – either as per the design Or more likely as a distinct word on its own i.e. that looks like an addition. We have also attached a bar code that should be added perhaps as a shorter cut off version on the label (which is short of space) and the full version on the packet perhaps. Deliverables We will ultimately need the winner to supply print ready design for label (2.125 inch x 6 inch - to spec www.lightninglabels.com ) and packet (standard 6 sided rectangular box) design (to fit a standard 100ml pet packer bottle – see www.templatemaker.nl ) and a rendered (as best as possible) image of the two. However For contest purpose we are looking to find a design that we will immediately recognize as the one we want. This can be presented on the contest as little as just a flat label, or a rendered image of the label on a bottle, or a label and packet itself. Obviously the more that is supplied the better we can visualize the finished result and choose the winning design/layout to move forward with.
For label copy matter please see attachment below below ``Super prostabeta label copy.....``
£499 Custom package
Every design category has flexible pricing for all budgets. Product packaging starts at $449.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
Gerovital collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Working will Natalino have been an amazing experience. On top of being an amazing designer, he is a wonderful human being. He understood the delays happened from my end that were beyond my control and he accommodated his time happily and in a very professional way.
I am looking forward to do more projects with him in the future.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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