Mother C got their new product packaging by running a design contest:
Create a simple, sophisticated, warm and approachable package for a NATURAL baby product
Check out Mother C's Product packaging contest…
We are a line of premium products for mothers and babies. Parents, primarily mothers who are conscious of what goes into the products used for and on their babies are our target audience. For instance, mothers who look for high quality, organic, all natural products for their babies.
What's your vision?
We are launching an all natural bamboo washcloths for babies. We need the package, from the logo, to the text placement, to the graphics(if any) designed. These are all natural, un-dyed, untreated, chemical free bamboo washcloths. They are ultra soft, and used for babys during bath time, meal time, to wipe drool ect. The mothers purchasing these are not as concerned about pricing as they are quality. They want a premium, luxury, guilt-free product they are proud to use. This is a 6-pack box of individually wrapped washcloths. The towels will be rolled and bundled/tied with a twine/rope like bow. The 6 wrapped towels will go into a brown eco-type box where the towels will be visible through a rectangular (or other shape if you have suggestions) cutout. The package should look earthy, with neutral colours, or possibly a little bit of green to relate to bamboo & sophisticated typeface. The package & text should look clean, legible and classy, but also warm enough to attract mothers who shop for their babies. I would prefer not to have many frilly & child-like graphics but rather simple, sophisticated & approachable luxurious. The front (above the cutout) will have the brand name (The Motherhood Collection), preferably with a creative touch to the logo in relation to baby products. Then below the logo will have the product name (100% Natural Bamboo Washcloths) Below the cutout in horizontal text will have the main features of the product, with each feature separated by a separator (you have creative direction here) I was thinking it could be a bamboo shoot, or a leaf ? Then, the back will have a description of the product along with where the product is made, the company's contact details ect. You have creative direction as to where the text should be placed. The sides of the box do not need to contain any text, but if you have any ideas of a banner or anything that ties the front to the back of the package together, I am open to ideas. Below is the copy that needs to go on the FRONT of the package: Front: The Motherhood Collection 100% Natural Bamboo Washcloths Below Cutout: Premium Quality Softness <insert separator> Free from Chemicals, Toxins & Dyes <separator> Perfect for Sensitive & Delicate Skin <separator> Generously Sized <separator> All Natural Bamboo 6 Pack of 10”x10” Washcloths Below is the copy that needs to go on the BACK of the package: Back: The Motherhood Collection’s premium 100% Natural Bamboo Washcloths are the softest, most gentle wipes for your baby’s delicate skin. Made with the highest quality bamboo Mother Nature has to offer, our perfectly sized washcloths are carefully woven into plush goodness, boasting maximum absorbency and durability. These eco-friendly, sustainable washcloths are naturally antibacterial, hypoallergenic, and free from dyes, chemicals and toxins - guaranteed to leave your baby’s sensitive skin as pristine as nature intended! Made from 100% Natural Bamboo Fibers Made in China www.themotherhoodcollection.com email address Mailing address Recycle sign UPC code
The main idea of the package is for it to the simple, sophisticated but warm and approachable. The towels will be placed in a brown, eco-friendly (cardboard) box. The image I attached titled "typography" is a sample of the kind of simple, sophisticated but approachable typography I had in mind. However, if you have any other creative suggestions for text that would look good on an earthy packaging, I am open to it. The box dimensions are approximately: 10" x 5" x 2"
Every design category has flexible pricing for all budgets. Product packaging starts at $449.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
Mother C collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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