How amymarie.saul started their product packaging journey
What colors do you want to see in your design?
What industry do you think your business is most related to?
Food & Drink
Pelletier & Caventou's Feremented Tonic Water (P&C Tonic)
Description of the product
It is a fermented tonic water. It is contains probiotics from being fermented with ginger. The tonic water is infused with a blend of tasty herbs and spices.
Description of the product target audience
Primarily women, 18-35, but we still want it to be marketable to men. Health conscious, urban active, trendy/hip/current (Kombucha drinkers)
Front/main panel: P&C Fermented Tonic Water (with "Pelletier & Caventou" in smaller font with below or above the P&C). Volume size (12oz or 350mL). "Contains natural quinine from cinchona bark"
Left panel: Infographic containing a few of our ingredients (see attached image for reference of info we want conveyed). "Cold brewed. Wild fermented"
Right panel: Nutritional facts information. Ingredients list. Space for our logo, "Manufactured by Blue Marble Biomaterials, 5840 Expressway, Missoula, MT 59808", and a barcode
We want the majority of the label to be neutral color tones, and then have pops of brighter colors (see images attached).
What to avoid
Busy, cluttered, chaotic
We don't want super girly or curly fonts
We have attached a photo of our product, which is golden/yellow, so that you can know which colors to avoid because they will clash with the product color itself.