phillipMy got their new product packaging by running a design contest:
Create a powerful new packaging design for leading healthcare brand
Check out phillipMy's Product packaging contest…
Description of the product
Provide fast and effective replacement of electrolytes and treats the dehydration A fast and effective treatment for reducing dehydration and replacing electrolytes (mineral salts) lost when you have diarrhoea Contains glucose (sugars) to help your body quickly absorb these electrolytes and water. Replace lost fluids and electrolytes, promoting rehydration and helping you to start feeling better
Description of the product target audience
We want to target a wide market so we don't want the packaging to be too specific to one demographic. People who would use this would be suffering from dehydration caused by illness, diarrhoea, sports fatigue through training. People aged between 30-70.
We would like a tube label overlay and a box for the tube to fit in designed. We would ideally like to see mockups and I have attached the cutting guides for both packages. We are looking for one design that will transfer/ work on our tube as well - these will be pretty much the same but obviously adapted for the respective size packaging. I would like it to look quite consumer friendly but also giving a scientific twist if possible. Please include different colours specifying the 2 different flavours Lemon and Blackcurrent. I will attach some designs we like but we want the name "Altralyte" to be the focus brand name on the packaging with the company logo attached (Nualtra) to feature somewhere on the packaging (less prominent). I have included the label content to use. For the name "Altralyte", please could you make this text-based with emphasis on the "lyte" part of the name using bold.
Please see cutting guides attached.
£1,299 Platinum package
Every design category has flexible pricing for all budgets. Product packaging starts at $449.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
phillipMy collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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