alan NS got their new product packaging by running a design contest:
Create the perfect bath salt design for those looking for balance
Check out alan NS's Product packaging contest…
Spa & Esthetics
Relief Rx Plus
Description of the product
This is a Dead Sea Bath Salt infused with organic CBD Oils and Lavender
Description of the product target audience
For this product we assume it will appeal across a wide age group and sku more female. These people understand life can be hard and it is critical to find time to center yourself. They can do this through yoga, a walk in the woods, a good book or a relaxing bath. They believe one must make time to both rejuvenate and reinvigorate. They strive to look for a well-balanced life which allows them to enjoy all that is around them.
We just want the front of the bag designed. This bag must visually differentiate us from the competition in colors, imagery and communication cues. As you can see by the competitive set most bags are largely white with very little interesting graphics. This bath salt is like transporting you to a fantastic spa where all troubles are released and you are centered. The image board I included is just to inspire you. The graphics should clearly communicate the feel and style of luxurious balance. It will appeal to those willing to pay more for quality and there should be quality cues in the design such as fonts, colors. What is needed: Brand name - 'Relief Rx Plus' Location - 'Dead Sea Salt' (this is a location and should not drive the graphics in any way) Positioning - 'Infused with organic CBD oils and Lavender' (This statement is very important and should not be minimized) Colors - up to you but should reflect the feeling we are trying to get across We are hoping for a package that consumers think if I use this I will transport myself to an emotional zen location for at least a while. There are no other mandatories
What to avoid
Do not use mostly white for the packaging
Every design category has flexible pricing for all budgets. Product packaging starts at $449.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
alan NS collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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