mrjamesfranklin got their new product packaging by running a design contest:
Create the packaging for a luxury, high-end kitchen product (chopping board) To be sold globally.
Check out mrjamesfranklin's Product packaging contest…
Other color requirements
I am gravitating towards: Black and silver
Chopping Board (There will be no product name on the packaging, only the company branding)
Description of the product
The product is a luxury chopping board. Made in either bamboo or walnut. It has a stainless steel rim and handle and also has the company logo engraved into an embedded circular stainless steel emblem within the corner of the chopping board. Think modern, think high-end, think sophisticated.
Description of the product target audience
The people buying this product are very familiar with the following brands: Cartier, Yves Saint Lauren, Moet & Chandon. French, classy, quality, expensive. The brand sells high-end kitchen ware and the packaging needs to add perceived value to the product and augment the brand name and the product with a beautiful, yet cost-effective packaging design.
Please design the packaging for a chopping board for high-end customers who like to spend more money on quality products. The product specification are as follows. Length (L) - 17.07 inches Height (H) - 1.96 inches Width (W) - 12 inches Maximum packaging dimensions (to take into consideration) (L) - 17.5 inches (H) - 3 inches (W) - 13.5 inches The company logo and emblem should be the centrepiece of the packaging with a minimalistic, modern and high-quality feel to it. Photo's will be taken of the product with and without packaging thus the product itself should be able to sell itself, and the packaging just reinforces luxury and sophistication. The design itself should be simple to manufacture in order to keep costs down in this instance. But it should still evoke the feeling of a luxury product.
The product specification are as follows. Length (L) - 17.07 inches Height (H) - 1.96 inches Width (W) - 12 inches Maximum packaging dimensions (to take into consideration) (L) - 17.5 inches (H) - 3 inches (W) - 13.5 inches
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
mrjamesfranklin collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Valentina & the Purple Visions Team always create outstanding work and never leave us disappointed.
If you are looking for superior design capability and style, look no further!
Along the way, they met lots of talented designers…
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3 days ago | 8 min read