karim.bouayed got their new product packaging by running a design contest:
Create a packaging for green tea
Check out karim.bouayed's Product packaging contest…
Food & Drink
The objective is to create a new brand of green tea in Algeria.
What's your vision?
The product is Chunmee green tea. It is meant to be drank with mint but it is not mixed or perfumed (consumers like to mix it on their own). It is mainly consumed in the "South" region of Algeria (by South, I mean everything that is South of the main cities as Algiers or Oran). There are other possible targets accross the South border as Mauritania, Mali, Niger (since these people have the same habits for tea)... We are looking for an innovative design for our first product since the packaging is a very important part in the tea market. Our product quality is similar to a few others so we would like to use the design to distinguish ourselves. It is not necessary for it to be completely different from the competition but it has to stand out, it has to be much better. We think it should not be too modern or western as it is for example for the best known brands in the world. You should not worry about the form of the packet or its dimensions since this will be adapted by our infographist. The name of the brand will be "El Karam" written in latin and arabic alphabet. It means hospitality and generosity in arabic (so people should read it tea of hospitality). If you are not used to write in arabic, you should not have to worry about it since we will be able to add it later (or replace the latin name with the arabic one). The packet should also mention the following: -41022AAAAA (this represents the quality of the Chunmee tea) -Qualité Diamant (for diamond quality, in French) In case you would like to add more text to have a better idea, you can use really any text you would like or the following: -Thé vert de Chine (Green tea from China) -Thé de l'hospitalité (Tea of hospitality) -الكرم (El Karam in Arabic) -شاي اخضرصيني (Green Tea from China) The other important information as the net weight, the descriptive text etc. will be added underneath the packet so it does not interfere with the design. If I forgot to mention anything, please do not hesitate to ask.
Almost all the competitors products are around the desert theme. The name are "Camel", "The Three Camels", "El Berrad" (which means the teapot in arabic. This is a leading brand, with a very well known name and logo. The logo shows a teapot with a desert background and three palm trees). The main colors used by them are yellow/golden, green, red and white. The packagings also follow an arabic design. I will try to attach a few pictures of our competitors products. They must not serve a source of inspiration though. They will not be of a very good quality and they are just meant to give you an idea of what already exists. The packaging quality also may look very poor. I must insist then that we are not looking for something similar or of the same value but for a much more attractive design, a more elaborate one.
Every design category has flexible pricing for all budgets. Product packaging starts at $449.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
karim.bouayed collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected 2 winners!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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