We have a great product at the right price targeted towards the right customers, but we need an innovative and catchy logo and cigarette box design.
We want the logo and box design to be eye catching and appeal to an upwardly mobile consumer that is excited and optimistic about the future. The logo should be classy and modern yet timeless, and invoke a sense of independence, optimism and excitement.
We have no limitations on design – be as creative as you would like to be. We have attached the flags of Republic of South Sudan and Somalia – Lone Star refers not just to the single star on each of the flags, but also to the spirit of independence.
The logo design is one that will need to be capable of being placed not just on a cigarette box but also other marketing merchandise as well – hats, ashtrays, umbrellas and soccer balls.
Motivation and a little bit of research on cigarette pack designs will go a long way in this project. There are many similarities between the modern cigarette packages. We have attached two of our competitors brands – we would like to distinguish ourselves from them.
We have provided a cigarette box template for you to create your designs on. The template is the correct size for a cigarette pack. We have also added text facing the direction the design will print to help you gain understanding of the template.
We don't have many limitations for the packaging design but the following are just a few limitations:
- The design should be classy and modern yet timeless.
- The design should evoke a sense of independence, optimism, success and excitement.
- The logo should be capable of being easily placed on other marketing products – hats, ashtrays, umbrellas and soccer balls.