easy2cool_muc got their new product packaging by running a design contest:
Create a new design for e-food cool packs
Check out easy2cool_muc's Product packaging contest…
Description of the product
Our cool packs are used for shipping temperature-sensitive products, especially fresh food such as meat, fish, vegetables and dairy products. They consist of a transparent plastic film on which the design elements are to be printed in continuous print. These are filled with a transparent cooling gel. The film is 380 mm wide in total - divided into three print/design areas (see attachment 2). We are looking for a design for the front and back, whereby the contents of the back are predefined (see appendix 3 + 4). The company name, the continuous text, the 4 explanatory symbols and "Made in Germany" are to be printed on the left-hand side of the back, and the Instagram Nametag on the right-hand side. The cold packs are B2B products, but at the same time our first contact to the end customers of our business clients.
Description of the product target audience
Our cold packs are primarily used by online retailers, especially in the food industry.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
easy2cool_muc collaborated with designers to refine their ideas
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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