dan oC got their new product packaging by running a design contest:
Create clean, elegant, innovative, modern shoe insole packaging.
Check out dan oC's Product packaging contest…
Healthy Feet Solutions sells a unique massaging insole. The EXISTING target market is trade show customers, festivals and fairs. Target market consists of people who are on their feet for long periods of time. Sore, feet sore knees, back or some type of condition that they require additional comfort for his or her feet. I want to CHANGE THE EXISTING TARGET MARKET toward the public retail market. Specifically retail fashion stores, shoe stores, department stores, boutique's, specialty sporting stores, outdoor goods stores, etc. Healthy Feet Solutions is the only true LIQUID INSOLE on the market. Unlike other insoles such as gel or foam that just sit in your shoes; Healthy Feet Solutions utilizes dynamic fluid technology allowing the liquid glycerin to provide you with a fluid orthotic that is custom to your feet.
What's your vision?
these insoles are sold at tradeshows right now. The customer has time to try them on and see if they like them or not before they purchase. The goal of this project is to design an incredible modern looking design that the customer automatically just assumes that the product will be awesome. The current insert design is aimed at the trade shoe industry and fairs and festivals. It looks medical and boring!!. I do not want a design that looks medical and looks like it belongs on the bottom shelf of a CVS pharmacy. It should look the opposite of a Dr Scholls package. I need a new design that is geard toward the public retail market. Specifically retail fashion stores, shoe stores, department stores, boutique's, specialty sporting stores, outdoor goods stores, etc. These insoles are NOT GEL INSOLES LIKE DR SCHOLL'S!! They are a Dynamic Fluid Orthotics. It is a one of a kind product. Please visit www.healthyfeetsolutions.com to learn more about the product. I am looking for new modern design with new colors. The Big Green Logo on the front can be eliminated; The color of the new pillow box could be one solid color....... Maybe black You could put a cool looking bright blue looking water splash in the middle of the insert. This reflects that it is a LIQUID FILLED INSOLE. At the top about a quarter of the way down bright blue line going across and above that the words DYNAMIC FLUID TECHNOLOGY. At this point people are intrigued and not quite sure what it is! Below the bright blue splash of water or wave of water....the words "Therapeutic Liquid Filled Massaging Insoles" Below that in smaller font Feel the wave of comfort! Walk ..... Work...... Stand .......all day.........Pain Free! We will have to put the size of the insole at the top. They come in a range. I can supply that info later. That would be the front. Simple, Modern with a pop and intriguing. Something along those lines is what I am thinking. The back all the wording will change to simplify. Some of the wording and care instructions will go in back. For now design the back to look cool as the front but incorporate the titles of the paragraphs but no wording yet. The size of the new pillow case box is 13"X4"x1" (Length x width x depth) 12 pt cardboard stock. full color
My design need a modern look. See attached existing Healthy Feet Solutions insert . I have attached fragrant footings packaging as an example of a nice retail packaging. Fragrant Footings are sold in Fashion Forward retail stores, Shoe Stores, Spa's Boutique's and major department stores in their shoe accessories department. That is exactly where I want to sell my insoles. The insoles will be packaged in a new pillow box and hung on a rotating counter top display. I have attached an example of the rotating display that I will be using; although the insoles on the display are not mine I will be using the same rotating display.
Every design category has flexible pricing for all budgets. Product packaging starts at $449.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
dan oC collaborated with designers to refine their ideas
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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