fworthy got their new product packaging by running a design contest:
Cell Guard Stick Pack Contest
Check out fworthy's Product packaging contest…
Food & Drink
Other color requirements
Description of the product
The contest is for 1. Face Design of Stick Pack (we will wish further work after the contest) The award is based on the stick pack face design. The outer package design follows with this project at no additional money. See the example on the uploaded file. The stick pack face is the most important part of the design project. Anti-Oxidant powder in a stick pack. Orange, Strawberry, Raspberry flavors. The powder is poured into a tall glass, add water, and huge amounts of bubbles (foam). Let the foam settle and drink. All-natural ingredients. Feel the surge in less than 5 minutes. Vegan safe. The Stick pack is a flexible film and will be printed using a flexo-graph press. Background color with 1, 2, or 3 colors.
Description of the product target audience
Individuals who are interested in staying healthy. Antioxidants are substances that protect your cells against free radicals, which play a role in heart disease, cancer, aging, and other diseases.
Note the attachment (word file scroll all the way to the end for drawing examples) Instructions • Packets are 7” high and 1.25” face (back is FDA no art) • Begin with the stick pack face design • Simplicity is the key • This is printed on film, so line art cannot be less than displayed on “Liquid IV” Design Requirements • “Cell Guard” (product name) protects cells from Free Radical Damage (Oxidative Stress) • Simple design and not crowded (negative space can be a plus) • Not too medical. Our experience is the public gets nervous about overly medical design • That’s why we may like a childlike explanation or message • The stick pack does not need to show all the benefits. The entire message is on the outer package. (The outer package will be a follow-up once we approved the stick pack face design). • The stick pack design supports and reinforces why they purchased the product. It is the outer box that drives the purchase along with sales promotional materials. • Company logo not required on the packet. If it works fine but is not a requirement • The film needs a solid color complete coverage. Therefore, a base color can be selected. • We like a matte finish. It seems to feel more premium and is also used by (Liquid IV) Background • The product is powder in a stick pack. • Pour stick pack powder into a tall glass • Add water, and the glass is filled with lots of bubbles looking like foam (magic) • Once the bubbles (foam) reduce, add water to taste and drink. • The effervescent foam is a lot. Maybe 5x more than other comparable products. Wow effect! Qualities • Zero Preservatives • Natural Color • Natural Flavor • Gluten, Wheat, & Dairy-Free • Non-GMO • Vegan
What to avoid
Not too medical. Simple clean design. Too technical seems to scare people. Make it friendly and clean design.
Packets are 7” high and 1.25” face
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
fworthy collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Marketingmaster was a complete joy to work with. Super professional, always able to respond within hours, and seemed to always give us exactly what we wished for. If you are looking for a first-class five-star artist, Marketingmaster is your person. Use Marketingmaster and you will not be disappointed.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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