Jake @Canadawide got their new product packaging by running a design contest:
Brian's Hockey Needs a Box Design with Shelf Appeal!
Check out Jake @Canadawide's Product packaging contest…
Brian’s Deluxe Street Hockey Goalie Set
Description of the product
At Canadawide Sports, we make quality Street Hockey products. One of our Street Hockey brands is Brian's. Brian's is looking to create a brand new hockey set for retail consumption. This is a Hockey Goalie Set including pads, blocker, trapper, chest protector and mask.
Description of the product target audience
Our typical audience for these products would be kids ages 8-16 who like to play Street Hockey. Primarily selling to Canada.
We would like a brand new box designed for our new set of hockey equipment. The box will be displayed at a retail level and needs to have awesome shelf appeal to sell at major retailers across Canada. You can find a detailed creative brief in the files section that will outline what we would like on every part of the box.
What to avoid
Please avoid the use of stock imagery and cheesy hockey cliches. We are looking for a serious, modern appeal.
The box dimensions are 26"H x 24"L x 9.6"W
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
Jake @Canadawide collaborated with designers to refine their ideas
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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