charlie10 got their new product packaging by running a design contest:
NEW BRANDED PACK CHARITY COLLABORATION
Check out charlie10's Product packaging contest…
Food & Drink
KINGS ELITE SNACKS
KINGS ELITE SNACKS PARTNER WITH ROYAL BRITISH LEGION
Description of the product
We manufacture HEALTHY Biltong and Jerky meat snacks. high protein and low in fats and carbs - totally natural source of protein perfect on the go snack.
Description of the product target audience
Gender neutral, leaning slightly male, UK brand and sold, age range kids all the way upto 55 yo's. mixed income levels but still expensive vs crisps and other mainstream snacks.
We are Partnering with THE ROYAL BRITISH LEGION. Please google the website, they support ex-army members here in the UK. They are a Very British charity and we want to devote a new branded pack that explains that we are partnering with The Royal British Legion donating 2p per pack for every pack sold here in the UK. In keeping with our STANDARD pack designs. Or in Keeping with our standard pack framework we need to express front of pack our links with RBL. So without making the main message but is a secondary message.
What to avoid
Please freely express what you think would look fantastic on shelf and authentic. Learning what we are doing around the partnership, try to create a pack that CELEBRATES this our partnership - in keeping with the standar pack design. Please use Royal British Legion Poppy logo in small and strap line etc if you feel it will look fantastic. I add files that maybe helpful. 1. Showing a branded pack when we partnered with ENGLAND RUGBY. 2. LEST WE FORGET is their strapline, maybe worth adding in small. 3. Poppys, possible the single most important piece of imagery since everyone recognizes the poppy. Please encorporate as you feel it should.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
charlie10 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
everyone between 20-50, but in some product such as pounded yam i target nigerian or African in general reason why you
Target: A coffee bean enthusiast, concerned with the protection of biodiversity and the enhancement of human work. Woman
Disposable e-cigarette vape smokers. Male/Female, ages 18+
25-35 yr urban active life style , YOLO
Anyone who cooks and enjoys using high quality ingredients! This is a bit more of a luxury product as the price point is
typically younger or health conscious person looking for a snack they can eat while working or doing outdoor activities
Both men and women, age range around 25-45, no specific income level but we want the product to have a premium feel