The scientists at Monell perform basic scientific research on taste and smell. We are creating a custom box that will have 12 vials that will contain either smells or tastants. This box will be mailed to people who are interested in their personal genetics. They will use a web-interface to rate the vials on several factors. We plan on using this box for several projects and need it to be semi-generic
Description of the product target audience
>18, middle income, people who have used personal genetic services like 23 and Me, globally
The box is full color outside printed. We have a general idea of what it should look like but would love some design flair! We also need 3 images of "mouths" created for the outside of the box to match the noses.
Post contest we will want to work with our designer to create labels-
We will need help designing templates for several labels- Inside the box label where we can put study specific information, Outside mailing label and labels for the vials.
What to avoid
No stock. We are flexible on style and fonts but have to use a certain pantone color for the Monell logo
We will need three mouths with tongues created. This is an example. They should semi match the design of the nose outlines and should be in a circle like the noses.
This the the die line for the box. This will be the shipping box and will contain the custom insert. We will use 3x 1.5" circle stickers to close the box- on the middle front and middle of each side.
die line for the custom insert where the vials will be placed. We need this to be VERY obvious that the person takes the vials from left to right and up to down.. Like reading a book. This has to be foolproof!
This is our idea for what the box should look like. We like the idea of the circles being organically placed like an odor plume and can wrap around the box. Be creative!
our style guide.. We were given permission to use any font
this shows the printed sides of the box and how it goes togeter
this is the illustrator file of the noses.. the colors can be changed!