Baked Body got their new product packaging by running a design contest:
Bottle Label - Self Tanning Mousse for the Hip/Sexy Woman
Check out Baked Body's Product packaging contest…
Cosmetics & Beauty
Baked Body Tanning Mouse - XXXtra Dark
Description of the product
We need a label for our new self-tanning bottle. PLEASE HAVE FUN with this label. Remembers, sexy and modern and hip. It doesn't have to look like a medicine bottle... something we thing women will want to spend $$ money on. This will not be a cheap brand, it will be a higher price point. So lets "wow" them. You can use "XXXtra Dark" as the name for the product color. INSPIRATION BRANDS: We love are DollsKill.com, BabyBoo.com, Poster-Girl.com. These are fashion websites, but we see the same customers shopping out tanning products.
Description of the product target audience
We are a fun, modern and hip brand that wants to make women look and feel sexy. We are the party brand: night clubs, concerts/rave, sexy date nights, strip clubs, Vegas girls trip. Target Ages would be 18-35 years old.
Label Color: The label can be clear or have a background color. Our brand logo (attached) can be either black on white, or white on black. We are open to both. However the bottle has to be white due to manufacturer restriction. Label Sizing: The area where the label can be applied is 5" high by 6" wide/round. (See sample photo attached) We would like to leave a little space so the label can be applied easily, so perhaps plan on a label size of 4.75" Height by 5.75" width. Label Sides: We do need to have areas on each side of the bottle. One side will have ingredients and company information. The other side will have "how to apply" information. The two example photos attached show how to plan on that space. We also need room for some "icons" for "Vegan", "Made in Australia", etc. These could either be on the side or front. Label Front: We need the logo, then color (ex: "XXXtra Dark"), size/ml, etc.
What to avoid
We don't want to be the Beach/Sand/Palm Trees brand.)
Bottle Height: 8" Bottle Width: 6" Label Height: 4.75" Label Height: 5.75"
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
Baked Body collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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