cliffmiller got their new product packaging by running a design contest:
Bone Broth Package
Check out cliffmiller's Product packaging contest…
Food & Drink
Other color requirements
Moobru is a fun name. Have fun with the colors. We're excited to see what people come up with.
Moobru (with an umlaut over the u)
Description of the product
Moobru is a beef bone broth made from grass fed beef bones.
Description of the product target audience
both genders, all adults, united states, middle to upper class, health concsious
Our package is a 6 inch wide by 9 inch tall stand up pouch. Print available on both sides. It is digitally printed so designers may use as many colors as they like. The back must have: 1) An ingredient list 2) Space for our UPC code 3) a nutrition label 4) heating instructions 5) our story 6) symbols: paleo friendly, grass fed, non gmo, gluten free. Some potential ideas for additional text on the packaging: Shenandoah Valley Grassfed Cows, Immune Boosting, Healthy Skin, Strong Joints We like the tag line "To Your Health" but are open to suggestions.
What to avoid
We included the packaging of a competitor. Please don't copy it. It is there to help you envision a possible layout, but we need our packaging to stand out from the crowd. Given the size of the pouch, we'd like to avoid designs that look "busy". We prefer sans serif fonts that are easy to read.
6" wide * 9" tall rectangle front and back
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
cliffmiller collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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We love talking design:
5 days ago | 10 min read