GIFT BOX / PARTY PACK (doesn't need to be on the box)
Description of the product
This is a chipboard box designed to hold 3 jars of our different products. The jars it holds could vary, therefore the design needs to be generic and not specific to the flavors inside. It needs to evoke a "gift" box or "party pack as we like to call it. We are open to all kinds of creative concepts. It could be a nostalgic look, or a clean contemporary look or anything in between.
Description of the product target audience
Typically bought around the holiday season (though we do not want to appear Christmas specific) as a gift. Usually the recipients are 35+ up and snackers and most likely beer drinkers.
We would like this to be appealing on shelf. To include our company history/story on the box somewhere. The labels of the products on the front are the main focus, therefore the artwork surrounding and on other panels can be more about design vs selling the product. We use PMS201 for our red. Fonts are attached but open to others.