ppittaluga got their new product packaging by running a design contest:
Awesome package needed for pet chicken treats!
Check out ppittaluga's Product packaging contest…
Animal & Pet
Description of the product
Treats for backyard/pet chickens. The actual product is dried black soldier fly larva (bugs). We are branding ourselves as an all-natural, USA-grown treat for chickens. Our competition are mealworms that are imported from China. Additionally, Grubblies are raised in a very sustainable manner as they are fed pre-consumer food waste which would otherwise be sent to landfills. Lastly, Grubblies are rich in calcium and lysein, crucial in egg-laying and feather production, respectively.
Description of the product target audience
We are catering toward upper middle-class pet chicken owners (think "Whole Foods-shoppers") who live in suburban and rural areas. Majority of purchasers are middle-aged women. The product is used to treat and/or train pet chickens. Customers enjoy seeing their chickens go crazy for them!
We are looking for a comprehensive design for a resealable stand up pouch or box pouch. The font we have been using is "Ubuntu". Front requirements: - product window - tout uniqueness of Grubblies are made in the USA - Net weight 1 lb. - 100% Natural Dried Black Soldier Fly Larvae - Rich in Protein, Calcium and Lysine - graphic of chicken (photo, silhouette, or other) - Company Logo and product name (Grubblies) - Use tagline "Pamper your Poultry!" - still working on it Back Requirements - Text box with a description of the company (will email) - Text box describing the product (still working on the copy) -"Grubblies are a tasty treat that chickens love to eat! Our dehydrated black soldier fly larvae are grown in the U.S. and are packed full of protein. The larvae are fed a diet of pre-consumer food waste which is diverted from landfills. With each bag of Grubblies, you help reduce the amount of food going to landfills and prevent methane gas emissions." - Guaranteed Analysis Crude Protein (Min).. 35% Crude Fat (Min).......... 25% Calcium ........................3.5% Phosphorus..................0.9% -Ingredients "Dried Black Soldier Fly Larvae" -Allergen Information "This product is produced in a facility that uses peanuts, milk, egg, wheat, and soy products and may contain one or more of these ingredients. In addition those allergic to shellfish may be sensitive to Grubblies." - Website "grubblyfarms.com" -Guaranteed & Distributed By "Grubbly Farms 3617 Shallowford Road Doraville Ga, 30340 " - Feeding Instructions "Feed your chickens these delicious treats straight from your hand, a feeding dish, or scattered on the ground. Watch them cluck and peck with delight as they gobble up these all natural, eco-friendly, Grubblies! "
10-1/2 in H x 5-3/8 in W x 3 in D
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
ppittaluga collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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