edward_burt got their new product label by running a design contest:
Trendy New Wine Label for French Chateau
Check out edward_burt's Product label contest…
Food & Drink
Other color requirements
The colour red is important but I dont think it should be dominant. What ever colour there is needs to enhance the label in a very subtle way. I am happy to try the same label with different colours, I know that in China the red might work but in other countries we could go for another colour or palette of colours that blend and enhance each other.
La Demoiselle de FERRE
Description of the product
This is our New wine which we will be launching as our entry level. The wine is produced in France in the region of the HAUT MEDOC known as one of the most famous regions in the world for wine producing. The product in question is a Red Wine.
Description of the product target audience
We are looking to attract the younger red wine drinkers with this new wine. It is why we want a label that will attract their attention and make them want to pick our wine over more traditional looking wines from this region and others. Our main export market remains China however we are looking to launch in the UK (London) and the US (New York). Both these cities have some very cool new world wines that are leading the way in the restaurants and supermarket shelves.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
edward_burt collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Dragan was really quick and efficient. He came out with some innovative and creative Ideas that convinced us to choose him to make our label. He was really helpfull, efficient and proactive. I would work again with him without hesitations!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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