What industry do you think your business is most related to?
Food & Drink
Tell us a bit about who you are and the people you reach
We are a family-owned gourmet health food distribution company, founded in 1925, specializing in honey bee-related products. We emphasize and focus on pure, quality, all natural attributes. Our main product sellers are Raw Honey, Bee Pollen, and Beeswax. We currently have a retail line of products that are being sold in regional health food stores, including WholeFoods Market.
What inspires you and how do you envision the design for your business?
We are looking for a new, updated design for a product label to be used on all of our retail products. We would like to incorporate our logo (attached to this contest) into the label. Focus should be on the product name (Bee Pollen, Raw Honey, etc.)
There should be an area on the sides of the label that include: a Nutrition Facts box, Barcode, company information, and net weight of product. We would also like to include an area that features possible instructions/description/recommendations about the product.
We pride ourselves on having “100% Pure” and “Natural” products, so use of these keywords on the label are encouraged.
Size specifications: Finalized labels should be 2 3/4” by 8 1/2”. Final design will need to be EPS or Illustrator format (so that all text can be potentially customized if new products are introduced)
Have fun with this design, and create something that you would want to buy yourself! Feel free to play and experiment with different layouts and color schemes. Our only desired colors are ones that represent an expression of health and growth.
Our goal is to have a shelf-attractive label targeted at buyers that are shopping in small gourmet health food boutiques, as well as larger markets such as WholeFoods.
Be sure to browse our website to get a feel of what we do. Also, be sure to check out the attachments to view our current product labels, and more importantly, to see our new logo that we want incorporated.
Please feel free to contact us if you have any questions regarding the details of this brief, thanks and good luck!