ashleyDP got their new product label by running a design contest:
Soothe & Move Pain Rub Label Design
Check out ashleyDP's Product label contest…
Soothe & Move
Description of the product
This pain rub temporarily reduces the pain associated with arthritis, simple back ache, muscle aches, strains, and sprains. Dealing with a pain in the neck? Soothe it today--and whenever it reoccurs--with this pain relief cream. Why is it different: This advanced formula contains more product than ever before. It's fast-acting and helps provide quick relief for your aches and pains. Soothe & Move is also infused with antioxidants and more natural botanicals such as yucca, arnica, and aloe to help condition the skin, plus vitamins C, D and E. Does not burn, sting, or chill the skin.
Description of the product target audience
Anyone who experiences pain associated with arthritis or muscle aches. Our current chair audience is high earning 60% male 40% female 50 years of age and older.
We are looking for a fairly simple, modern, clean, high end label design for a pain rub named Soothe & Move. This pain rub will be a product we are adding to be sold with our All33 Backstrong chairs as well as a stand alone product: https://all33.com/ . This Pain rub is endorsed by Dr. Dennis Colonello a celebrity chiropractor in Beverly Hills so we want to appeal to a high end clientele. This pain rub will be branded All33 (logos attached) and we would like the design to tie into the esthetic for our brand all33.com. The label will be going on a 75ml oval pump bottle (specs attached). I have also included the fonts used on our website if you'd like to encorporate. This product was previously branded Joint Formula 88, so ingredient information can be pulled from here as well: https://www.qvc.com/DrPaulNemiroff-Joint-Formula-88-Max-Plus-Muscle-Cream-Auto-Delivery.product.A220588.html Please note I have also included a design we received that we did not think was good enough, but has all of the information/ layout that will need to be used on your label design.
What to avoid
Please try to avoid using any colors besides our branded blues, grey, black and white. If you do, please use sparingly so it doesn't stray to far from the All33 brand.
Please see dimension layout attached in folder. 45mm x 75mm
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
ashleyDP collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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