aicha.noucti got their new product label by running a design contest:
SECRET SPICES - LABEL FOR OUR PERI PERI SAUCE
Check out aicha.noucti's Product label contest…
Food & Drink
Marinade PERI PERI - Poulets & Viandes Blanches - Authentic South-African Spices
Description of the product
We are about to launch new marinade sauces in Glass Jar of 400 g. Our Product is a sauce made from PERI PERI crushed chillies, citrus peel, onion, pepper, garlic, salt, lemon juice, bay leaves, paprika, pimiento, basil, oregano, and tarragon. Like all chili peppers, piri piri is descended from plants from the Americas, but it has grown in the wild in Africa for centuries and is now cultivated commercially in Zambia, Uganda, Malawi, Zimbabwe, and Rwanda. It grows mainly in Malawi, Zambia, South Africa, Ghana, Nigeria, Zimbabwe and Mozambique. It is cultivated for both commercial food processing and the pharmaceutical industry. PERi-PERi sauce combines unmistakable flavor with a kick of heat that gently builds on the tongue and culminates in a full-body experience. It’s magic in a bottle. Mainly for Chicken Marinade. The product comes in Six flavours (for this contest focus on the first flavor variety): 1. MARINADE PERI PERI - Poulets et Viandes Blanches - Authentic African Spices (TO BE DESIGNED IN A 1-to-1 PROJECT ONCE THE CONTEST IS FINISHED): 2. MARINADE GRILLADES & SUYA- Viandes Rouges- Authentic African Spices 3. MARINADE CITRON & HERBS – Poisson & Crustaces – Authentic African Spices 4.CONCENTRE DE CURRY- Marinade & Riz- Authentic African Spices 5. PREPARATION POUR RIZ JOLLOF- PILAF- Riz Tomate & Aromates – Authentic African Spices 6. SPICY MAYO- Authentic African Spices Please make a label for the first flavour, PERI PERI Marinade - Poulets et Viandes Blanches - Authentic African Spices, but keep in mind that it should be easy to tell the different flavours apart on the shelf. The label should contain an image of a cooked meal that attract, also exotic touch with Logo …. We will sell the product in Supermarkets in Europe, North America and Africa we want the packaging to really pop in the shelves (logo attached).
Description of the product target audience
TARGET AUDIENCES : All ages but mainly 25-45 year olds, modern, wanting to eat healthy, natural and environmentally friendly in their busy lives. Pationate about discovery of new taste . The target audience is both males (30%) and females (70%). Income level medium to high, living in European main cities. Who love to travel. This brand is all about being bold, fun and lovable and Patrimony also.
- Must be unique and lovable. - Include an Image of a cooked meal ( Grill Chicken here) - An african Touch - Can be colourful, but must not look like a kids brand. - Include a code Bar Feel free to suggest other styles that you see fit, we are open to ideas!
What to avoid
- Not too many strong colours at once
length : 22 cm Width : 8 cm Rectangle
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
aicha.noucti collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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All details in brief.
Both male and female. Over 21-50. Southern California. Income levels: college kids to high income levels.
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