Scotsburn 4 Cell Pack label

Agriculture

SCOTSBURN NURSERIES

www.scotsburn.biz

Celosia Dwarf mix

The individual product will vary. Eg. Celosia, Petunia, Pansy. This new label is for a range of semi-advanced flowering plants in cell packs.

Home gardeners. Product to be sold through independent, "destination" garden centres. Target consumer wants instant results but still wants to actively create something in their garden. Financially independent. Age 30-55

I have provided 2 samples of labels we currently use (Silverbeet and Celosia). We use the different layouts to differentiate package and price point. Obviously from the same family but individual. New label is for a new presentation at a new price point.

Plant name must be most prominent, at top of label. Scotsburn logo and "EcoSmile" must be present along with a picture of the plant we are selling (Marigold Durango Orange image supplied for developments)

Height 135mm maximum (including locking device in foot of label, ref the images of existing labels provided) Width 70mm