dom Z got their new product label by running a design contest:
Redesign of an all natural Cough Elixir bottle label range (3 varieties).
Check out dom Z's Product label contest…
Food & Drink
PRI is an exclusive importer of high quality New Zealand products. Bringing the best of New Zealand to the US consumer that is looking to lead a healthy life style. New Zealand is renowned for its pristine environment as the one of the last true bread baskets of the world. Imported products include and diverse range of native honeys including Manuka Honey, Bee propolis and Bee Pollen produced from the unique flowers and fauna only found in New Zealand. Pacific Sea Salt harvested from New Zealand is still produced using the same process for over 100 years. Allowing the sea water to be dried for 13 months by the wind and sun in order to protect the natural trace elements that make this sea salt a true supplement the supports the bodies wellbeing. PRI leads the way by producing high quality health care products from precious New Zealand raw ingredients to sell in the USA to the discerning US consumer. These include lozenges, candies, hand creams and cough elixirs. Our primary audience is the health conscious consumer who is interested in managing their healthy life style with premium products and/or avoids mainstream medicine.
What's your vision?
We want to redesign our cough elixir bottle labels. We have 3 different varieties and want them too look and feel part of the same family. They are all existing products but are starting to look a little dated and lack shelf presence. We are looking for something simple and elegant but bold, if that is not too much of a contradiction. Feel free to be creative but we do want some link to the old products so our customers will know it is the same product, some of them have been around for a long time. The other thing we're keen to do is get our branding on the label. There is more information in the attached pdf. I should add the current label is 7" by 2"7/8 but there is room for it to be 3". The bottle is just over 5.5" tall including the cap and 4.5" not including the cap and approx 7.5" in diameter.
I have attached a pdf which has more information about what we're looking for. I have also attached our logo and some recent advertising we've done so you can get a feel for the brand style we're trying to achieve. The CPL trademark logo is attached this can be used as the propolis has been tested and certified. If you need more info or images please let us know.
$799 Custom package
Every design category has flexible pricing for all budgets. Product label starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
dom Z collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Ages 21-35 who want an alternative drink to beer. Location mostly LA and NY. Male and women consumers about 50/50 split.
21 years old and up!