TAWE got their new product label by running a design contest:
Ray Road Wine Label
Check out TAWE's Product label contest…
Food & Drink
Ray Road Wine Label
Ray Road Cabernet Sauvignon
Description of the product
Road Road is an affordable, quality wine brand. We make a variety of wines from white varietals and red varietals to blends.
Description of the product target audience
We would love this wine to appeal to individuals ages 21-35. Our buyer gets their wine from retail stores are is always looking to try something new that catches their eye.
We would like a wine label for our Ray Road Lodi Cabernet Sauvignon designed. Please see further brief ideas below: -Feel: Vintage, Vibrant, Unique, edgy -Imagery ideas: Road sign, intersection, road long vineyards with farm house/barn, vintage license plates -This brand was inspired by Ray Road, located in the Lodi Wine Region in California. This was historically the original road which housed some oldest, original wine grape vines in the Lodi Region, and became known amongst the valley for it's grape quality and approachable, hard working farmers. We would love a label that encompassed the history of this road, and made for a casual-feeling wine for anyone to enjoy.
What to avoid
Nothing yet is off the table - open to all ideas
Open to suggestions
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
TAWE collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
We were thrilled with with the quality of logo we received and will definitely be using No Noise in the future! There was great communication and fast turnarounds! Thanks for your work and we look forward to working with you again.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Jane Age: 20 - 30 Income: $50 - $80K. Jane loves to host and entertain; she always wants to ensure her guests are well
Any ages 21+. Men & women will drink this kind of beer. People who are hanging out with their friends enjoying a nice cr
21 - 35 health conscious female and male
Designed for men and women, looking for outstanding quality at a value priced for average incomes, sold in the USA on Am
Male/Female, 25 years +, Earn $50,000 plus a year
Vegan Consumers Lactose Intolerant people People with egg alergy Gen Z People that care about their health and the plane