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denni85 got their new product label by running a design contest:
by ΣΔΣProduct label for a new sunscreen brand taking on 'Big Suncreen'
Check out denni85's Product label contest…
The Brief
Industry
Medical & Pharmaceutical
Design inspiration
The Brief
Color inspiration
Company name
Shamrock Sun
Existing website
www.shamrocksun.com
Product name
Broad Spectrum SPF 50
The Brief
Description of the product
Our sunscreen is the best smelling and smoothest lotion out there. Gingers and large families love it due to its bulk size and affordability. If you're tired of running out to the drugstore to purchase an overpriced, undersized bottle of sunscreen that runs out in less than a weekend- we're the sunscreen for you. Delivered direct to your door.
Description of the product target audience
Ages: 25-40; post-college through young families Income level: $100,000+ Location: East coast Target audience: Costco-like buyers who prefer bulk/cost-effectiveness as opposed to specialty/niche buyers. Direct-to-consumer.
The Brief
Style attributes
The Brief
Design needs
Product label that has flexibility to either be printed on a sticker that is then applied to a 32oz. HDPE bullet plastic bottle OR silk screen printed directly on the bottle. Must include front (logos/branding/etc.) and back (Drug Facts/barcoding/etc.). Please note: typeface in Brand Guide can be altered/changed based on designer discretion. That said, would like secondary logo to appear above 'Drug Facts' box on backside of label. Trademark is pending so use 'TM'.
What to avoid
Avoid changing the font sizes and font in the Drug Facts document and use white background for this portion of the label.
Package dimensions
Width: 9.5" to 10"......Height: 5" to 6"
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
design entries
You’ll get loads of concepts from experienced designers around the globe.
designers
Work with talented, professional Product label designers to turn your ideas into reality.
winner
Select your favorite custom Product label (Or two! Or three!). And the design is all yours.
denni85 collaborated with designers to refine their ideas
Rate designs
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
Give feedback
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Client review
Worked quickly. Responded to feedback well. Great design work!
AnonymousAlong the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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