HempHelix got their new product label by running a design contest:
Check out HempHelix's Product label contest…
Food & Drink
is a premier retailer of based consumable products, with our flagship product being a Seed Protein Powder that comes in 1lb and 5lb biodegradable plastic pouches. seed powder (from crushed up hemp seeds) is a great source of protein, amino acids, BCAAs, vitamins, fiber and more. It is truly one of the most sustainable and complete food sources we have on earth! Our target market includes individuals who are health and fitness oriented, but are also conscious of what they put in their bodies, where it comes from, and what impact it has on the world. People looking to add more protein to their diets for bulking up, and also for people who are looking to move to a plant-based diet.
What's your vision?
Hi! Thanks for taking the time to read my contest. I need a 5" wide x 6-1/4" high label designed, which will be affixed to a 1lb black pouch of Seed Protein Powder. I have attached an image of the packaging. The largest one in the image is the 1lb bag. The dimensions of the front of the bag are 6-1/2" x 9-1/2". The following will need to be on the label: Our name/logo*, Nutrition Facts, Organic certification logo, ingredients list, Net weight, name & address of , a statement that says "Product of Canada", and finally, a barcode. I would also like a notice at the bottom center of the bag saying that "This package is 100% compostable." I have attached a sketch for a logo, where a double is part of structure... i think it could look really cool in 3D. As i mentioned, I am using the font "Poppins" for my logo and main text on the label. I have specifications, dimensions, and requirements for all the required pieces, and will work with the designer to get them all in place. My sketch attached as all the required pieces. There are some specific font size requirements, all standard FDA guidelines. I think, as the name would imply, there could be an awesome 3D green helix (like the DNA strand) in the background of the label and the name in the upper right. Could have white and/or green text that would show on top of the black packaging. I would like to avoid any hemp leaves or direct references to the hemp plant. (to avoid confusion with marijuana). I want it to look modern, professional, and forward thinking. Sleek but also organic and authentic. Some inspiration for the brand in general would be http://soylent.com/ -- which is great, but isnt organic and soy has many downfalls. My attached sketch is only my interpretation, and I am open to other ideas and concepts completely. I do like the idea of using the golden ratio to separate the left and right sides, or wherever possible. The last image is a poster that sort of inspired the direction I want to go with the font and such. Thanks!!!!!!
The label will be printed on compostable and biodegradable paper using plant based adhesives, making the entire packaging (plastic and label) 100% compostable. Here are some great things about hemp seed protein! Hemp seed contains the most complete plant-based protein: Four tablespoons of hemp protein contains 16g of high quality, easily digestible, protein Includes 21 amino acids; including the 9 essential amino acids, making it a complete protein Contains the perfectly balanced 3:1 ratio of Omega 6 to Omega 3 essential fatty acids Great source of fiber Uniquely high amount of BCAAs compared to other vegetarian protein sources Contains B Vitamins, iron, copper, folate, magnesium, manganese, phosphorus, and zinc Our product is: Organic / Non-GMO Gluten Free Delicious, with a nutty and earthy flavor Lactose Free Vegan Soy Free Low in fat, cholesterol and carbohydrates, so you can build muscle without gaining weight from fat. Great in shakes and smoothies, or even in meals by adding it to oats, soups, and more Also! Our packaging is 100% compostable and biodegradable Hemp seed is great for weight control and satisfying your hunger Unlike soy beans, hemp has not been subjected to years of genetic modification Hemp cultivation requires hardly any pesticides, herbicides or petrochemical fertilizers. It also requires far less water than other mass produced crops
Every design category has flexible pricing for all budgets. Product label starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
HempHelix collaborated with designers to refine their ideas
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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4 days ago | 12 min read