This quince jam is made from our own organic quince trees growing in our fields, located in the south east of Spain, 850 meters above the sea level, hand harvested by our family. We use the same recipe from our great grandmother. Everything during the process is artisanal.
Description of the product target audience
The target of this product are people between 30 and 60 years old who shop in bio supermarkets and gourmet shop focused in buy sustainable and genuine products.
All the ideas are more than welcomed! We need a carton wrap (see examples) for the 500ml and 200 ml containers that you can see in the attached documents. We want a design that can transmit the values of family traditions and sustainable and organic farming. We would like a design clear and eye caching, that pop up the product from the store shelves.
Sharp and clear font.
Easy to recognize, focus on the name of the product and company.
Elegant and clean.
Elegant and home feeling.
Play with textures on the paper.
I created a Pinterest board for this context: https://www.pinterest.es/eljuan2_02…o/?lp=true
Please interpret this brief as you see fit. The pinterest board is just a star-off point, by all means get creative. Simple is better!!
Use your imagination to create something different, we are "open mind" to every single idea! Remember, you are the Artist, lets fly your ideas!
What to avoid
Overdo the design.
Stock images (copy-paste).
No "Comic sans" or similar font.