We keep coming back to 99designs because of fathair. Thanks as always for the fast turnaround and high quality work.
Amazing work as always from Paganus.
How rlasek started their product label journey
Who are you known as?
Bloomington Brewing Company
What industry do you think your business is most related to?
Food & Drink
Tell us a bit about who you are and the people you reach
We are a small craft brewery, established in the industry for over 20 years. We sell beer in draft and in 22 ounce "bomber" style bottles to the public. Our target audience is men and women, aged 21-45 with disposable income who enjoy craft beer, community and adventure.
What inspires you and how do you envision the design for your business?
We are looking for a label to match our Christmas seasonal Imperial
Black IPA called Krampus. Krampus is folklore legend in the
Austrian-Germanic Alps region. Known as an anti-Santa Claus, Krampus
is a demon like creature with horns, and resembles the look of a goat
type evil entity. If you have been bad, the Krampus comes to your
village at night, steals your children, enslaves them and eat them. He
is the remedy to behave....or else.
We would like to have a beer label that has "Krampus" as the label
title, with our logo centered at the top of the label. (supplied
template attached) We also want to have a good border that matches the
theme of the label, much like a frame for a picture. Colors to
consider are Red, Black, Dark Green, and any other evil color. This
MUST be vector art.
Samples of what we are and are not looking for are attached. A little
template will also be attached to fit our brand style, as well as
other labels we have used in the past.
We want the evil look. (think WOW). Feel free to browse different
renditions and images of Krampus on the web. We don't want you to be
specific. Feel free to explore your own style to fit what we would
like. We would like a little more modern look, and not as traditional
as some European images provide. I am posting images of samples NOT TO
USE. And also, a template that gives you the diecut outline of what we
As mentioned earlier, this needs to be a Vector file.