We need bottle (front & back) label, coaster and cap designs for our 5 beers. We think of them as a family, so the labels should follow a pattern so the consumer can easily identify our brand and our beers.
We like modern designs based more on typography than illustrations, but we surely do appreciate a good art. We like simple things too, feel free to impress us. We are providing our logo in three different styles so you can have a little more freedom and we don't mind separating the pieces (symbol, name and slogan) as long as all the three appear in the front of the beer. Please check the Label References, we want something very modern, so classical designs won't cut it.
Our logo is a triangle, it was based on our name TRIA. The name itself originated from our slogan: Explore. Descubra. Aprecie. In english: Explore. Discover. Enjoy.
FRONT LABEL REQUIREMENTSYou can find this information in an Excel File called Label Requirements.
- Brewery Logo
- Brewery Fantasy Name
- Beer Name
- Beer Style (Law Required)
- City Reference (this is optional for us, if there's a small place to put it, it would be nice, see notes.)
- A good space to let us tell our story or the beer's story. Lore ipsum for now -- we still need to develop it a little bit more.
(These 4 items should be grouped for a better visualization)
- Glass Shape
- Legal Phrase 1
- Legal Phrase 2 (must be bold)
- Best Before
- Batch Identification
- Barcode (EAN 13)
- Recyclable logo
We like shine details, like silver. We think it goes well with our logo.
About the sizes, the body area of one of the bottle models we are looking at is: 107mm x 76mm (face values, not around the body). But we are still not sure about which model we are going to use, therefore is extremely important that the label is easily adaptable.
The coaster should be the standard round ones.
About the cap, we would like to see our symbol printed in a different shade of gray on the cap.
We provided some bottle and cap images to give you a quick start! But if you feel like using something else, do it.