PDJ got their new product label by running a design contest:
Help me design a label that will look fun, simple and healthy for mother s to buy their kids
Check out PDJ's Product label contest…
Food & Drink
We sell high quality food for ages infant to 10 years approx. targeting mothers who want to buy trusted foods for their kids.
What's your vision?
I want child and mother friendly packaging that will make them emotional about buying my products. I want it to be fun but informative and give a healthy representation. I would like little characters or one main character showing cute, fun, health and active . Our products are fruit slices and we also do noodles. All our products are no additives or preservatives. No added sugars and all made by small family businesses.
Company name is The Good Food Group. I'm not too fussed about inserting company logo yet as I want to see designs first. I have attached the die line of the plastic pouch used for the sliced fruit pieces. These pouches will be a one time open snack product. There is no window to see the actual product. There are three variaties. Apple, Blueberry and pear. I was thinking that each fruit would have a main character that kids could relate too. Example an apple with a face etc. I have attached 3 very basic mock ups of each pack showing multiple characters of each fruit being cute, active, healthy and fun, but this is not necessarily the direction I have to go in. In the future I will be adding more varieties so whoever wins the design will have more work. The other label is for noodles. They will be in a sealed clear pouch inside a cardboard carton that will have a cut out window so you can see the product. The carton die line is attached and mock up images of the noodle label. Once again I would like a character or characters for kids to relate too.
$499 Silver package
Every design category has flexible pricing for all budgets. Product label starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
PDJ collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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