kitchennaturals got their new product label by running a design contest:
Help create a brand for Kitchen Naturals Virgin Coconut Oil
Check out kitchennaturals's Product label contest…
Food & Drink
We are purveyors of all-natural, plant-based, specialty foods, artisan Ingredient. We have our own organic certified coconut farm and we also work together with local community farm groups, boutique food makers, and other affiliates to promote and validate socially responsible practices in agricultural products and all stages of food processing methods. Target Audience: - Raw food, vegan, paleo enthusiasts - Gourmet and Specialty Food Market - Specialty Beverage Market - Amazon Gourmet and Grocery - 25 to 55 men and women Values: 1. artisan-crafted, all natural, small batches 2. hand-harvested, hand-selected, handcrafted
What's your vision?
Hello!! A few months ago, we launched a logo contest. The final artwork included an emblem logo design, horizontal logo design, and a repeat leaf pattern for brand design and accent design. Feel free to use them in the label design. (Please see file below - kitchen naturals FINAL.eps) We are developing an entire line of "infused coconut products". We wanted to develop a brand design or "brand look" which can be used across the coconut line and for the rest of our labels, packaging, and product line. We want a feeling of high quality. It is for upper market. The label has to give an impression of clean, "artisanness", tradition not too modern. We want one label with our logo in. We have several infused flavors. We want the same label for each but with color variation for the flavors. Then, we can add drawings of the main fruit or herb of each flavour in each label. We want to put the drawings of the herbs or fruits Inside the logo or on the label, or it could be superimposed, etc. And we can work with the winning designer for the other lines which include: Infused Coconut Nectar Vinegar, Coconut Sugar, Coconut Water, Coconut Milk, Infused Coconut Syrup, Coconut Sauces. I've attached some photos that may visualize what we like. Please see attached images. For now, we are looking for a brand design for the Infused Virgin Coconut Oil which will be the basis for the other design labels. Virgin Coconut Oil is one of the healthiest oils. It is very strong in Lauric Acid which is immune boosting nutrient. VIRGIN COCONUT OIL: 1. Artisan-Crafted Premium VIRGIN COCONUT OIL (Expeller Pressed and Centrifuge Processed) 2. Artisan-Crafted Premium POPCORN VIRGIN COCONUT OIL (Expeller Pressed and Centrifuge Processed) We want to differentiate the two items and we are considering to utilize the Tall Mayo (16 oz) bottle for the Flavor popcorn virgin coconut oil and the wide mouth jar (either the tall or short 16 oz jar) for the premium virgin coconut oil. Or we can just use one type of jar for as long as the label can be differentiated. Feel free to recommend if you have other ideas. (please see attached photo) The label of each package shall have the following information: 1. Name of product: Infused “Virgin Coconut Oil”; with "Artisan-Crafted" above or below "Centrifuge" and the infused Flavor - "Basil" or "Rosemary", etc. (please see list below) 2. Brand name or trade name - "Kitchen Naturals" Logo and image - - see attached file 3. Image (woodcut, line arts, or drawing, etc.) - i.e. coconut image and herbs for the infusion..... 4. = "Ingredients: Expeller pressed and centrifuge processed unrefinedvirgin coconut oil." 5. Name and address of the manufacturer and/or packer, or distributor; = "Manufactured for Distribution by: Kitchen Naturals, 19 Crossword Street, Paranaque City, Philippines http://www.kitchennaturals.com 6. The phrase “Product of the Philippines”; 7. Net content; "14 FL" and "414 mL" 8. "Date manufactured ___________" and “Best Before _________”; and "Lot Number: _________" 9. "FDA number: __________" and bar code (see attached). 10. Logo of certifying agencies - USDA Organic, Fair Trade; "Certified Organic by Eco-Cert" 11. "No Hydrogenated Oil" - 12. Nutrition Facts - see attached file 13. Blurb: "Discover the artisan-crafted virgin coconut oil of Kitchen Naturals. Our virgin coconut oil is made from hand-harvested, selected organic coconuts from family farms with rich volcanic soils in the foothills of Mount Mayon, the perfect cone volcano in the islands of the Philippines. Expeller pressed and centrifuge processed, it is unrefined, unbleached, undeodorized, non-GMO, and contains no hydrogenated fat, no trans fatty acid, no preservatives. It is rich in lauric acid and healthy nutrients. Experience Kitchen Naturals’ premium virgin coconut oil and savor all its goodness. Best for sautéing, cooking, baking and can be used in both liquid and solid forms. Coconut oil will solidify under 25 degrees C. To liquefy, place container in a pan of warm water or under running water. - Store in Cool, dark place. - No refrigeration necessary." NOTE: We are looking for a brand design or brand look that can be the basis for the label design for the other coconut products. Some examples are attached. I like the following packaging designs: 1. Packaging and Label Design of Essential Living Foods particularly the combination of line arts, color coding, font design, composition, and overall appeal / shelf impact. 2. Stonewall Kitchen packaging and product label. They have a "Sharpy pen" incorporated in the label design and it achieved a clean, elegant, and artisanal branding. 3. Brianna’s (simple and fresh appeal) simple, classic and straightforward design. 4. Please incorporate the circular emblem, woodcut leaf repeat pattern, and if needed - the horizontal logo. 5. Instead of photo, we prefer woodcut artworks, scratchboard images,line arts,etc. in our label and packaging to make it look more artisanal. 6. Aside from scratchboard or woodcut images,we also admire a distinct selection of fonts and typography in label design. If you do not have drawings or line arts, you may use photos and images. And I will work with a local artist to convert the photo into a hand drawing or hand illustration. 1. Natural Classic - no infusion - pure virgin coconut oil Infused Oils: a. Basil b. Tarragon c. Chives d. Pandan e. Mint f. Lemongrass g. Kaffir Lime h. Rosemary i. Lemon Balm j. Thyme k. Sage l. Ginger m. Garlic n. Lemon m. coffee o. cherry p. chocolate I will provide the remaining list shortly.
Please also provide color suggestions for the flavors. We are also working on the labels and packaging of other product lines such as Infused Coconut Vinegar (Green Bottle), Infused Coconut Syrup (Clear Bottle), Flavored Coconut Cream, Frozen Coconut Milk, Powdered Coconut Cream, Coconut Water (Tetra Pack - UHT Processed) and Pet Bottles (Never Heated). We can work with the winning designer for the other labels. Please feel free to use your imagination and creativity to achieve a unique look for Kitchen Naturals. Thank you and have a nice day!
$299 Bronze package
Every design category has flexible pricing for all budgets. Product label starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
kitchennaturals collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Our wines are sold through both grocery/wine stores as well as restaurants. The demographics would be 60/40 men/women, c
20-35 year olds, men and women, living in the US (think Austin, Texas), health conscious (non-GMO, vegan, gluten-free)
21 to 40 year old male and females.
Socially Aware, Health Conscious African American Men & Women ages 21-45. Location predominately in urban areas . Ente
To clean the grates on your bbq.