We've gotten fantastic feedback on the product flavor at the Fancy Food Show and an initial interest from Costco but we don't think the label "pops" enough or is "readable" or showcases all of the benefits (All Natural, Non GMO, No MSG, Gluten Free, Kosher, Paleo Friendly) perhaps using the industry standard "bugs" for each ceritifcation.
I've attached an illustrator files that has some internal mockup of label artwork in it for the logo, some desired colors, etc. It DOES NOT have to be used with the exception of the "Healthy Himalaya" logo. We value a fresh take but wanted to provide in case it offered some inspirations. I have a "bag design" that's also available that we had a designer do for another SKU under the "Healthy Himalaya" brand that is more intricate if helpful. I've also attached a few photos showing it in the three primary packages it will come in (a 32 oz food service container and a 7.5 and 14 ounce large shaker.)
We'd like to have a label designed that conveys "healthy", showcasing all the certifications but which will also "pop" and standout on the shelf either in a grocery aisle or club warehouse such as Costco. Would love to find something that doesn't hide the product color/texture too much (perhaps a invisible/clear label). As a food item, we have basic requirements including adding ingredients, net weight, barcode, etc. so is helpful for designers who have experience working with food products but not required.
We generally like the Healthy Himalaya logo and the orange hues but are open to considering other treatments of it.
Some additional preferences. We'd love to see designs:
1. That showcase the label on the containers and how the product will look behind it.
2. A clear/invisible label is preferred though not required.
3. The brand name is "Healthy Himalaya" the product name is "Everday Seasoning Salt". But it is not simply pure himalayan salt. It is a blend with garlic, onion, parika, etc. and is a competitor to something like a Lawry's or Johnny's seasoning salt.
4. A clean but elegant look is preferred.