We would like the labels to be slightly more catered towards women (but still just as appealing for men too) with Organic themes and illustrations thats a bit quirky while still having a sophisticated feel - a product that Instagrammers and bloggers will love to post pictures of. Our labels will have either silver or gold foiled label printing so we would want to see the imagery within the label in this kind of format.
Design must have a theme specific to our brand that can be applied to other supplement products we launch so that customers can associate all our products with our brand upon seeing the label. The wining artist will have the opportunity to build our brand by modeling all future labels based on this project. We do have another product (Stress & Anxiety Relief Supplement - called: BeCalm™), we would like to see side by side in your presentation, as well as an additional product (your choice of a supplement) just so we can see the labeling across all of our future products.
We need to see color variations, the bottles will most likely all be black but the labels can be any color as long as it flows well with the products.
Also keep in mind that the label must look professional to be able to be offered to retail super chains like Walmart & Target in the future. Most importantly the label MUST evoke trust in the customer’s mind and stand out as a premium luxury supplement brand.
Bottle color could be either white, black clear or amber. If possible it would be great if I could see in addition to the 2D image, a draft of the label on a 3D bottle to see how it looks on the bottle and lid. You may use or add any other color to suit our premium profile and match your color scheme. I do not want to limit your creativity.
Label should include our logo: Komplete Balance.
The name of our product: BeRadiant™.
Include the tagline – “Hair﹒Skin﹒Nails + Biotin & Collagen”.
On the front of the label, preferably towards the bottom, place very clearly the following information:
Include on the left side of the label the seals as shown in the ‘current label’ uploaded file. * (They don't have to look exactly as in the current label.)
**Transfer the nutritional facts, all warnings and barcode on the sides of the current label to your design**
Don't transfer the 'premium quality guarantee' & 'zero added artificial colors or flavors' slogans. We want the label design to convey this message, like the product is a 'high end' product, without actually using this slogan/seal.