mspiterigonzi got their new product label by running a design contest:
Check out mspiterigonzi's Product label contest…
Food & Drink
Focaccia Garlic Butter and Mozzarella, Focaccia Sun dried tomatoes and olives, Focaccia paprika and olives (x 3 Products)
Description of the product
This is a range of 3 focaccia flavors that are fast movers but require a different label. Can be cooked to eat within 8-10 minutes by just removing the product from the packaging and placing within an oven.
Description of the product target audience
It is a convenient product so anyone on the go looking for something quick and delicious to eat. Always good to stock up on these should you not have time to cook or require a quick appetizing snack.
We wish to design the front label/sticker that must include the attached Peppino's branding (Fine Pasta should be removed and could be replaced with 'Focaccia'. The only information that must go on the front is the branding and the name of the product. Ingredients and other nutritional information are printed at back by supplier and we don't wish to touch those. I do feel that you should iconize cooking instruction to have them feature at front however I leave this up to you. It might also be an option to color code the 3 flavors. KINDLY NOTE THAT YOU ARE FREE TO CHANGE THE LOOK OF THE PEPPINO'S LOGO JUST AS LONG AS YOU RETAIN THE NAME.
What to avoid
Avoid re designing actual packaging, it is the label that we are after. Avoid covering a lot of the product as seeing it through the transparent film is a selling point. I have attached current pics of back and front of the product, you will realize that the back includes ingredients etc, this can't really change as it is printed by the supplier so perhaps the only thing you could do is propose a layout to match the front (but we are limited here). Look of provided logo could be changes just as long as the name is retained.
Current front label size is L: 110 mm H: 65mm however we need not stick to this just as long as product is not covered.
Every design category has flexible pricing for all budgets. Product label starts at $299.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
mspiterigonzi collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Families, men, women, kids of all ages who want to enjoy delicious cookies. Consumers looking to treat themselves with a
Age 18-30, health conscious, mid-high class. Must appeal to all genders.
25-50 male/female truck drivers that play video games and care about their health.
16-30 (unisex) consumers with an active lifestyle. STATE is a premium product in the category but not more expensive tha
People that love sauce. People that love to cook and eat. Foodies or people that want a high-quality sauce.
Urban/Sun-urban Disposable income Male, 28-45 years old Active lifestyle & Somewhat health-conscious Busy life/schedule
Majority of customers are female, a lot are moms, but really the product is for anyone that suffers from allergies or ge