nielso got their new product label by running a design contest:
Check out nielso's Product label contest…
Food & Drink
Description of the product
We're starting a line of honey and honey-based condiments. For this contest, we'd like to create a label for our first product; Hot Honey. The full brief is attached.
Description of the product target audience
Our target audience consists of people of all ages that look for special, exotic, healthy products. They are people that appreciate products with a premium look and are willing to spend a bit extra for a high-quality upgrade to the normal products in a category. Geographically we're mostly targeting people from Western countries and the Middle-East (UAE mostly), but they should still be universally appealing.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
nielso collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Designed for women looking for outstanding quality and value priced for families of average income, sold in the USA on A
Our customers typically skew female - though we would like to keep our packaging unisex. Ages between 25-and 55. They a
Male or female, 25 to 45. Income Level - £30k +To be sold in pubs, bars, retail outlets and supermarkets across the UK a
The product should appeal to United States urban consumers seeking to shift to a Mediterranean diet, as well as those cu
Our target audience would be millennials. People who are not wine connoisseurs per say but are conscious of what goes in
Check out other food & drink design inspiration
We love talking design:
4 days ago | 9 min read