mthiele got their new product label by running a design contest:
Elegant, high quality, noble, deluxe label for honey jar - a project of GERMAN PUBLIC TELEVISION
Check out mthiele's Product label contest…
Food & Drink
KABALE & LIEBE
KABALE & LIEBE HONIG
Description of the product
10 German film and television actors found a beekeeping. From the first bee to the delivery of the glass to the supermarket. The entire project is accompanied by German Public Television ARD Deutsches Fernsehen and FOCUS.de. The honey is said to be "KABALE & LIEBE", named after a play by Friedrich Schiller. Free beekeepers can also sell their honey through this brand. The honey is sold exclusively through one of the largest supermarket group, REWE. In this competition, after the glasses have been selected, the label is designed.
Description of the product target audience
the honey is sold to one of the largest german supermarket groups, buyers are end customers
Elegant, high quality, noble, deluxe label for honey jar See also Attachment
see attached pdf - one label size for both glasses
€729 Gold package
Every design category has flexible pricing for all budgets. Product label starts at $299.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
mthiele collaborated with designers to refine their ideas
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
People who take supplements.
Zielgruppe junge Erwachsene und Erwachsene zwischen 16 und 40 trinkt gelegentlich bis häufig Alkohol Marktforschung hat
Junge Leute, alkohol-affin, Lust auf neue Marken
The target group includes all people who like or need to cook. In general, people over 20 years of age.
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