This is a brand new product which is an alcoholic, botanical and subtle fruit cordial. It is around 20% alcohol and is sold in small bottles (circa 350 ml). It is designed to be diluted with lemonade and garnished with various fruit and ice.
Description of the product target audience
- Both men and women
- 20s to 50's
We produce and sell ultra-premium products to the younger drinker who considers themselves sophisticated while avoiding mainstream conformity. They are slightly cynical with a darker sense of humour.
We need a bottle label (front and back) which can be used for our product and other merchandise (t-shirts, hats, etc). Ideally we would like to be able to use elements of the label design independently - like we do with our Mr Jones Vodka design.
What to avoid
Avoid overly complicated designs. Obviously, no sexism, racism etc.
1 inch opening, 6.5 inch height, 2.5 inches wide, 8.5 inches diameter.
This is our current vodka design.
This is our company design. This is a screen shot taken from our tamper proof seal.
Back of our vodka bottle
Front of our vodka bottle
Like the use of the back of the bottle for the design. This product will be coloured. Therefore it will reveal as you drink it.
Love the idea that the design appears as you drink it.