evanUW got their new product label by running a design contest:
Design a trendy can for Lux, a sparkling water company
Check out evanUW's Product label contest…
Food & Drink
Description of the product
We are Lux. A caffeinated sparkling water company. (with natural flavors)
Description of the product target audience
Millennial's are the major consumer of our product so we want a millennial oriented design for our can.
We envision a simple yet vibrant can design. We like pastel colors. We want the word "Lux" on the can as well as "caffeinated sparkling water"
What to avoid
Do not look like an energy drink
12 oz cans (normal size)
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
evanUW collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Miss Kean is a phenomenal designer. She is very responsive and provides you with high quality work throughout the design process. I would highly recommend to anyone looking for product packaging design.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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