helloYeP got their new product label by running a design contest:
Design a "Tea Label" with a cute panda layout for woman
Check out helloYeP's Product label contest…
Food & Drink
Other color requirements
Please see the attached color variations.
Description of the product
We are looking for a packaging for our pregnancy teas. This tea helps women to get pregnant with their partner in a natural way. The tea is free of artificial flavors or additives, flavor enhancers as well as without colorants.
Description of the product target audience
About the brand miapanda: miapanda accompanies women from baby planning through to lactation. Alongside the doctor and midwife miapanda becomes the best friend of all expectant mothers. Healthy babies as well as the well-being of the mother are in the foreground of all activities because both are essential for an optimal course of the pregnancy. That is why miapanda provides support in every phase with the necessary offerings: nutritional supplements, teas and probiotics. In general, the brand should have the following characteristics: ■ Health ■ Femininity ■ Babies ■ Security ■ Safety ■ Pregnancy
The tea is filled in a brown tea bag. This is printed with a label. This rectangular label (width 12cm; height 20cm) should be designed by you. The design should appeal to female buyers between ~ 20 - 35 years. All elements shown on the preview have to be considered. The arrangement of these elements is flexible. Also the shape of the individual elements does not necessarily have to be represented in the exacte same way as illustrated. Here is the meaning of the individual points: #1 There will be a pregnancy tea for the first and second phase of the pregnancy. This should be quickly evident by an indicator which shows a 1 or 2. Or it shows both and one is selected the other isnt. #2 We would like to depict a small panda on the packaging, based on the company name, which should appeal to the target group as a kind of mascot. The panda should hold a magic wand in his hand, which carries a baby in a cloth (in reference to a stork, which "delivers" the longed-for baby). #3 In addition to the pregnancy tea, other products related to pregnancy will follow. These can be divided into 4 phases. In order to quickly identify which product should be taken in which order, the indicator should reflect the corresponding phase. #4 This space is needed for two seals. These are not fixed at the current time. Therefore, please use dummy seals in the design. ---- About the design specifications: miapanda uses the Quicksand font for headings (type bold: https://fonts.google.com/specimen/Quicksand?preview.text_type=custom&sidebar.open=true&selection.family=Quicksand:wght@700). The color families are attached in two variants. You are welcome to choose one, but also your own creations are allowed. These attachments serve as a suggestion. The panda mascot is of course excluded from the color specifications. The use of black and white is of course possible here.
Width: 12cm Height: 20cm
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
helloYeP collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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