VEM got their new product label by running a design contest:
Design a product label for brand spankin' new energy mints.
Check out VEM's Product label contest…
Food & Drink
Spark Mints are energy mints. They are peppermints infused with caffeine and B-vitamins. Each mint has about 1/3 the amount of caffeine as an 8oz cup of coffee. Spark Mints are a portable and convenient way to get more energy that gives users control over the amount of caffeine they want. Spark Mints are vegan, gluten-free, kosher, and made with organic ingredients. Person Spark Mints targets: 18-35 men, educated, yuppies, fraternity brothers, athletic, weekend warriors, ambitious to make money and succeed, power hungry, competitive, adventurous, heavy partier, goes to festivals, tech savvy, uses social media, associates with brands such as: CrossFit, GoPro & Patagonia.
What's your vision?
We need a tin that will hold the mints to be designed. See the attached picture for the type of tin we will be using. It has a tin body and a plastic top. The attached photo will be the tin shape, and the way the tin opens. The tin dimensions of the attached photo are 39 mm wide, 17 mm deep, and 70 mm tall. Please use these dimensions for the design. Requirement: front of tin with name and logo, two sides of tin, back of tin (allowing room for nutritional information). Please do not design anything for the top (plastic part of tin) or the bottom part of tin.
Design principles we like: minimalist and flat design Colors we like: Blue, white, gray, red, black Emotions to evoke: happy, energetic, adventurous, spontaneous, confident, motivating, inspirational. Spark Mints makes me want to.... “ditch work and go skiing,” “try a new sport,” “stay up late to finish a hugely important task,” “party all night,” “hang with my friends,” “have tons of energy in the morning,” “help me get through my hangover,” “see the world,” “experience life on a whole different level” Additionally, The tin needs to give people trust in the brand and that the mint does what it says it does.
$299 Bronze package
Every design category has flexible pricing for all budgets. Product label starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
VEM collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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