How a.matacius started their product label journey
What colors do you want to see in your design?
What industry do you think your business is most related to?
Food & Drink
Description of the product
"SOULEL" is a brand for Nordic teas, root drinks and infusions. "SOULEL" means SUN in one dialect of people who live close to Baltic Sea.
Description of the product target audience
It is ultra-premium and luxury product for gourmet audience. Unisex, 30+ with top income and top taste. It is the audience, where emotions wins against matter.
We are looking for extremely eye-catching packaging label for ultra-premium audience. The packaging label should stand out in Selfridges or Harrods. Our feeling says that labels should be very minimal, in branded yellow colour with clear product name in front.