Fantastic to work with! Understood the vision and executed it perfectly.
How bumpkinmic started their product label journey
I love the simplicity of this label and how it showcases the logo.
I don't like how the fonts alternate in color and style.
I like the simplicity of this label.
I love the packaging and label of this brand! They use the same box for everything and the labels are color coded for each scent. It's what I want to have.
I love the utilitarian feel of this label. It's simple and gets to the point.
I love the label design of this candle and the packaging. I feel like a combination of this and the Southern elegance brand labeling is what I'm looking for.
What colors do you want to see in your design?
Other color requirements
#0F1D42, #915A32, #33F3EF,
What industry do you think your business is most related to?
Fair Winds Candle Company
no website yet
Home Sweet Home
Description of the product
This is a scented candle that has notes of woods, spices, and florals.
Copy to include the following:
- woods, spices, floral
- Hand poured
- net weight of each is 8 oz
Description of the product target audience
My target audience is military spouses and their families. The audience is primarily female, and the age range is 21 - 49. They live on or around the water near a military base, most of the time they are away from their extended families and are trying to make the best out of wherever they are. The income varies according to their military members rank, but there is expendable income for things that bring them comfort.
I would like a label design that will be used for my candle brand. I plan to launch 12 scents, so I will need something that can work for all of them. I would like something with a modern hipster military feel like my logo. I want the name of the scent, then the notes of the scent listed under it. So in this instance; woods, spices, and florals would be listed under the name Home Sweet Home.
I want something that will stand out to my target audience as something they should buy for their homes, and look high end, nautical, and unique. The colors of each of the logos I presented earlier in the brief are my brand colors, which are very nautical and breezy. The navy colors are navy blue and gold which I have tweaked a bit to make it not a dead on recognition of a military type brand so it could appeal to a wider audience outside of my targets. The two fonts in my logo are Special Elite and Raleway Thin and SemiBold.
I will like to get packaging designed for my candles. This is something I will discuss with the winning designer once selected.