Project Title— Jusweet, LLC logo and product design. Jusweet is a fruit-vegetable beverage whose key selling point is no added sugar, superb fresh on-the-vine tast
Project Goal— A product design brand logo and style that captures vivacity, credibility, trustworthiness, and chic – all with a stylish, very-high end feel that justifies exceptionally high price points.
Project Tagline: “Ripe from the Vine!”
Project Deliverable—A complete logo and design, incorporating the tagline, to be used on the website, on cans, and in stores
Project Deadline— 30 days
Company Name—Jusweet, LLC (Dallas, Texas)
Company Background— Jusweet is a fruit-vegetable combination beverage whose key selling point is no added sugar, with superb fresh on-the-vine taste (“Ripe from the Vine!”) that provides great refreshment and hydration and makes you happy when you drink it.
Target Audience Information—Young women who seek top of line nutrition with great fresh taste and refreshment.
Style Preferences—Bright colors – but some unusual ones.
Young women who want to feel wonderful, lose weight, and want to drink and display a premium product