vincent Gl got their new product label by running a design contest:
Dang Coconut Chips is launching a chocolate coated line and needs design help!
Check out vincent Gl's Product label contest…
Food & Drink
We sell coconut chip snacks to natural food stores like Whole Foods in the US. We target healthy snackers who want to feel good about their snacking habits. Mainly women 25-55 with active lifestyles.
What's your vision?
We are releasing a "line extension" to our existing line of coconut chips - two additional items: a Dark chocolate coated and a Milk chocolate coated. We want these new items to complement our existing two items (Original and Caramel Sea Salt) as they will be placed next to each other on the shelf. The task requires: - Designing the both the front and back panel for two new chocolate items. We've included two drafts that you can modify, or you can create your own design - but it should have the same feel as the existing flavors. - A color scheme that reflects 1 dark chocolate flavor and 1 milk chocolate flavor. You can play with colors. - Add the Fair Trade Ingredient logo on the front panel - Leave space for nutrition facts, ingredients, and copy on the back. - The logo color and size can be changed, but it should keep its proportions and the coconut icon. The new items should stand out as they will cost a dollar more but be the same size bag as the existing items. The cost for these items will be about $3.99 US on shelf. The existing items are about $2.99 on shelf. We have basic designs but are interested in seeing what other elements we could bring in to make the front panel more attractive. These are snack items in stand-up gusseted foil pouches. The existing 2 flavors have a 1-cm border of foil along the edges of the bag. The new flavor can utilize this space for design elements (i.e. a 1 cm brown color border). Visit www.dangfoods.com for more information about our company and products.
Our colors are nature-inspired. Our default type font is Century Gothic, with the flavor text in Capture It, but this is an optional font. Many people say they love our original and caramel packaging. We want the front panel to look very clean and simple. The chocolate+coconut photo we took is not exactly the same as on the original packaging and it should resemble the original as much as possible
$299 Bronze package
Every design category has flexible pricing for all budgets. Product label starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
vincent Gl collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Milana went above and beyond with the subscription box packaging design project I worked on her with! She provided multiple options, was very open to feedback, and always delivered more than I expected. She was also very responsive and great to communicate with. I'd definitely recommend working with her!
Along the way, they met lots of talented designers…
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