ctcwebmarketing got their new product label by running a design contest:
Create a winning label for Diet Labs exciting new product.
Check out ctcwebmarketing's Product label contest…
Food & Drink
The product is Raspberry Ketone. This is a premium quality supplement that has been manufactured in the UK using the best ingredients and to the highest standards. The Diet Labs brand is about taking the purest natural ingredients to produce quality supplements that work, the best of nature and science. Our supplements are made to Good Manufacturing Practice (GMP) standards. What does the product do? Raspberry ketone is the primary aroma compound of red raspberries. This compound regulates adiponectin, a protein used by the body to regulate metabolism. Raspberry ketone causes the fat within your cells to get broken up more effectively, helping the body burn fat faster. The target audience is mainly women who wish to loose weight or slim down.
What's your vision?
I need a product label for a diet supplement sold in standard pill/capsule bottles. The label should be 65mm x 154mm. There are three essential components to a supplement label. Within each of these areas there are statements and information that must be conveyed to meet various regulations. You can be creative with the layout to some extent as long as it conveys the information. The attachments give a good indication of generally accepted formats. 1. Left Side Information Box Product Information. 'Food supplements should not be used as a substitute for a balanced diet and healthy lifestyle. If you are pregnant, breastfeeding, taking prescription medication or under medical supervision it is advisable to consult a GP prior to taking any supplements. Discontinue use and consult a GP if adverse reactions occur. Do not exceed the stated dose. Store in a cool, dry place. Keep away from children at all times. Do not use if seal under cap is broken.' Suitable for Vegetarians Allergen Warning: Manufactured on equipment which processes products containing nuts, milk, shellfish, fish and soya. Free from artificial colours, flavours, sweeteners, starch, milk, lactose, soya, gluten, wheat and yeast. Manufactured in the UK for Diet Labs Ltd (space for address) Space for a bar code. 2. Centre. This is where the brand name 'Diet Labs' should appear and the product name 'Raspberry Ketone 600mg'. This is the area where you have the most freedom to express the brand and products image. I would like to convey it’s a healthy ,high quality product made from natural ingredients. The product is used as a slimming aid but we can't make any unsubstantiated claims for weight loss. There are 60 capsules per bottle. A symbol to show OK for vegetarians and vegans. 3. Right Side Information Box – headed ‘Supplement Facts’ Should have a small table headed ‘Each Capsule Contains’ Active Ingredients %ERC RDA Raspberry Ketones 600mg *No RDA Established Other Ingredients Capsule Shell: HPMC, Microcrystalline Cellulose, Magnesium Stearate Directions for use: Take one capsule twice daily. Best before date: see base for details. Other things I would like on the bottle A small union jack (British) flag to go with ‘manufactured in the UK for…’ statement. A GMP logo, there doesn’t seem to be an official design for this. I have included an example in the attachments, something similar would be nice. Something small to say ‘RRP £29’ A symbol to show product is OK for vegetarians and vegans.
This is a premium product and the design should have a premium look. I have attached some images of competing products to give an idea of what is out there and how the labels are laid out. We have no existing logo or font for our brand name so feel free to be creative. It's mainly women who buy these products so the design should appeal to that market or be 'unisex' like the 'Phd' brand in the attachments. Although most of the attachments feature Raspberries we are open to designs that don't feature one.
Every design category has flexible pricing for all budgets. Product label starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
ctcwebmarketing collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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