mattsFF got their new product label by running a design contest:
Create a great front and back label for our snacks
Check out mattsFF's Product label contest…
Food & Drink
Matt’s Food Factory is a startup company that produces artisanal snacks, its first product being gourmet popcorns. Our products are aimed to be sold in retails stores and bars.
What's your vision?
We need an eye-catching front and back label for our packaging. The packaging is a kraft stand up pouch. Our logo is already designed and needs to be on the label in its upper third. Front label: need to show “Gourmet Popcorn”; must show the flavor and this must be in various colors indicating the different flavors (so the consumer finds before he reads what flavor he wants. For example. Orange for cheese, brown for chocolate etc.). Need to show the weight. We don’t want any pictures on the label, only drawings. It also needs to show a couple popcorns - drawn, no pictures, like in this example: http://ecx.images-amazon.com/images/I/81rJ9BZwOyL._SL1500_.jpg Back label: Needs to show the weight, a barcode place, ingredients, the mention “Même si nous savons qu’il n’y en aura plus dans 5 minutes, il est preferable de les consommer avant le:” and a blank rectangle right next to it (this is to stamp the Best Before date). Also the mention: “Fièrement élaboré à la main en Suisse” The address of the company: Matt’s Food Factory – rue de Lausanne 99 – 1204 Morges” And the website: “www.mattsfoodfactory.ch” Labels must be fully editable for future potential modifications.
We will have two different sizes of packaging, so maybe a vector label is the best? Your are the experts. The front labels must be HxW: 11x11cm and 7x8cm The back label must be HxW: 11x6cm and 7x5cm Feel free to add whatever you think is cool on the packaging, change the logo color if it fist better with the colors you used on the packaging. We have nothing much more to say but please look at the following examples of what we really like. Try to do something in the same spirit. http://dailycoffeenews.com/wp-content/uploads/2013/12/craft_and_mason-530x600.jpeg http://www.pouch-bag.com/uploads/20111102/product_4eb13a507af92.jpg http://cdn.shopify.com/s/files/1/0188/4268/t/18/assets/slideshow_3.jpg?1162 http://cdn.shopify.com/s/files/1/0188/4268/products/Maple_Walnut_1024x1024.jpg?v=1381116285 http://cdn.shopify.com/s/files/1/0188/4268/files/Cashew_Back_HHBC_large.jpg?459
Every design category has flexible pricing for all budgets. Product label starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
mattsFF collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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