JoociJUICE got their new product label by running a design contest:
Create a Chic, Attractive and Wholesome product label for a Fresh Juice & Smoothie Bar
Check out JoociJUICE's Product label contest…
Food & Drink
Jooci is a fresh juice, smoothie and healthy options company. The company is at its inception phase and we will be starting with our range of coldpressed juices and smoothies and will be extending to salad, snacks and other healthy foods. Jooci Living wants to appeal to all who are interested in including high nutrition beverage options into their diet- it aims to make the nutritious benefit of fresh juicing available and approachable to everyone.
What's your vision?
We are after a label design for our juice bottles: We are happy for designers to use their discretion when it comes to the shape of the label. Because the bottle is round, the label could either be 2 rectangular panels (e.g. one in front and one at the back as exampled in image 1). Or it could be one label that goes all the way around the bottle as in image 2. The bottles are made of PET plastic bottles and are transparent in colour- so will take on the colour of whatever juice is in the bottle. As such we are interested in having transparent labels for that ‘no label look’. The font choice, design etc should be mostly in white. But some would be in black/brown for juices that may be in a lighter colour (See image 3 & 4 for reference- notice the colouring on the lighter/whiter juices are dark so that they can be read) We want our labels to include: • our logo (attached), • somehow incorporate the concept of health, nutrition and the alternative lifestyle into the design. For the purposes of this design stage- we will attach the details of 2 Juices to design around (see attached- Doc 1) The information that should go on label will also be on the document.
Have fun with this! Original ideas are encouraged and welcome we will be copyrighting the work so designs must be original. The winning designer will likely be contracted to provide ongoing services for other flavours and future products. We are expecting full requirements from the company that will print the labels, but for now, the contest winner must be willing to work with whatever format requirements they may specify. We have attached a lot of information referred to in this brief (image 1-4, Doc1), as well as a few examples to jog your imagination (Examples 1-5) and also a document showing the shape of the bottle that the label is for, and our logo.
Every design category has flexible pricing for all budgets. Product label starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
JoociJUICE collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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