jb8 got their new product label by running a design contest:
Birch Gin 2
Check out jb8's Product label contest…
Food & Drink
Thos Birch Libations Ltd
Description of the product
The scent of the orange groves of Mallorca, the earthiness of Scandinavia, the undertones of a British herb garden and the lingering spice of Asia. Our recipe was developed over ten years by Justin who has traveled this wonderful planet extensively over the last thirty years, is a huge fan of fusion cooking and offers you his version of fusion gin.
Description of the product target audience
Middle to high income drinkers
I would be grateful if you can design a double sided label that can be seen through a 50CL bottle. One side should have a photo (see attached) of birch trees that you can see through the liquid in the bottle. The idea is to promote the Birch story - my name and a significant ingredient. On the other side of the label will be the ingredients, %, Vol and story... There may be a small separate (very craft-like ) label on the front saying Birch Gin. The gin has Birch Syrup (really hard to get & expensive) in it. Whilst it is a play on the name, it also works incredibly well and brings an unusual sweetness to the gin. I can buy the photo of the Birch Trees (attached) and i think it would look great if it was at the inside back of the bottle so if you are looking the front it looks straight back at you,
What to avoid
No, just have fun!
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
jb8 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Fantastic job by Renata. She followed instructions and added her creative detail to the design. She encompassed what we needed for this specialised line of products.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Millennial's and people within the 28-48 age market, mostly food oriented individuals who live urban cities. We are tryi
Female, 25-55, hour north of Austin, Tx, average income
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