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sebastian8 got their new product label by running a design contest:
by Mrs Design ♥Amazing label design for exclusive specialty coffee is needed!
Check out sebastian8's Product label contest…
The Brief
Industry
Food & Drink
Design inspiration
The Brief
Color inspiration
Company name
Bohnen & Soehne.
Existing website
www.bohnen-soehne.de
Product name
Lampocoy Grand Gru
The Brief
Description of the product
The coffee brand "Bohnen & Soehne" stands for high-quality and exclusive specialty coffee, which is fair trade (and distributed). According to this, only coffees from social projects are used. Since more than 100 years the small scale producers of the little mountain village Lampocoy, Nuevo Oriente/Guatemala are producing an excellent coffee. Lampocoy grand cru - a gourmet coffee of the highest class On the eastern edge of the tremendous volcanoes in Central America, at an altitude between 1,000 and 1,500 meters, the coffee cherries ripen over a period of more than ten months in optimal cool-moist microclimate. The full Arabica smells of warm earth and cocoa. Typical characteristics are the big body, fine, late acidity and intense notes of chocolate, caramel and pecan nuts. The coffee is organically-grown and directly traded. The producers get a price which is currently 40% above the world market level. PLEASE FIND ATTACHED LABEL BRIEFING PDF :-)
Description of the product target audience
Coffee enthusiasts / all gender all ages. Mainly high income and luxury
The Brief
Style attributes
The Brief
Design needs
The coffee brand "Bohnen & Soehne" stands for high-quality and exclusive specialty coffee, which is fair trade (and distributed). According to this, only coffees from social projects are used. The core values EXCLUSIVITY - SPECIALTY - FAIRNESS should be played to visualize the brand. A supporting subheadline can also be devised. It is first used on the exemplary coffee variety "Lampocoy Grand Gru". The overall design of the label must reflect the core values of the brand accordingly. In order to support the high-quality and exclusive appearance of the coffee, it is possible to work with decent graphic elements and stylistic elements. The possibility of refinements, e.g. Matt- / gloss lacquer must first be agreed with the customer. Binding elements, such as fill quantity, date of roasting, special tasting notes , etc., should be visually supported by icons. In total, the label consists of 3 individual components: large front label, small back label and label on the top. All labels are placed on a black coffee bag.
Package dimensions
(hight x width) Frontside 14 x 8,5 cm + Backside 6,3cm x 8,5cm + little label for the top of packaging 6cm x 3,5 cm
Attachments
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
design entries
You’ll get loads of concepts from experienced designers around the globe.
designers
Work with talented, professional Product label designers to turn your ideas into reality.
winner
Select your favorite custom Product label (Or two! Or three!). And the design is all yours.
sebastian8 collaborated with designers to refine their ideas
Rate designs
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
Give feedback
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Client review
The designer puts effort and care in her work. Very responsive and helpful the entire time. Happy we found someone trusting to work with!
AnonymousAlong the way, they met lots of talented designers…
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